"Happy Violence" is when violence is normalized in the media, by appearing to be funny or glamorous.
One example of "happy violence" that I've seen is Taylor Swift's "Bad Blood" music video. She, along with a group of models and pretty actresses dance around in sexy outfits, pretending to beat up bad guys and blow things up. They kick, punch, fall out of buildings, box, use swords, knives and weapons, and set things on fire, all with no real consequences. They are a very glamorous group, and the scenes depicted are far from frightening. The video is clearly meant to be unrealistic and glamourous.
Hello Aly, I think it is interesting how you chose to use Taylor Swift "Bad blood". Although, the video its self is not extremely violent, the message is, that being violent is "cool". I would have never thought to use this as an example, but good observation.
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